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A Review of Seth Godin’s Book Linchpin

• 02/04/11
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Recently I have been reading Seth Godin’s latest book Linchpin.

I’m going to develop an hour-long presentation link to the main ideas outlined in this book in the near future.

In some ways I think the last twenty years has been as dramatic of a period as those in the beginning of the industrial revolution.

It has been a period of great technological process but also a period of real destruction and distribution of wealth and power in our society.

One of Godin’s main points in Linchpin is that just doing your job will not be good enough in the 21 century that you have to be, in his own words, “a linchpin in an organization.” Another key part that he outlines in the book is that for the past 200 years we have had an education system that was developed to produce individuals that could and would be happy being passively ordered driven clogs in the industrial revolution factories.

I don’t fully agree with this attitude however I do see signs that he might be on to something.

Another key point of this book that he develops is the idea that it is necessary for successful individuals and companies to fail and that modern technology allow the cost of failure to be much lower than before. One of his central messages seems to be to fail small but often. Like before, I don’t totally agree with this, however I do feel that we often learn more from our failures then our successes. All good stuff and worth looking at.

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